About Client
MomToBe offers maternity wear and pregnancy dresses to provide comfort and function through the entree maternity journey. The brand has been designing maternity wear for expectant mom for ten years, making it the most trusted and loved brand in India. The brand successfully sells on many popular online stores such as Amazon, First Cry, and more.
Need:
The client wanted to expand beyond online stores for brand validation and increased customer engagement. The client wanted an online store that can reinforce the brand message and build a bridge for the customer who may be looking to buy direct. Also, the client wanted to create lifetime royalty and connect with consumers in a more personal way.
Solution:
MomToBe had a clear vision of how they wanted their website to look and feel. They wanted to take their maternity wear center stage, helping customers to have a direct look at what they had to offer. They wanted to design a compelling e-commerce experience and build a relationship for repeat purchases, driving up engagement and sales.
- Responsive website to get more conversions and converts visitors into potential customers.
- A natural color palette to help highlight the products and allow the customers to view their maternity wear
- Implemented a fully responsive solution backed by Woocommece, MYSQL database, and HMTL 5
- Introduced Try and Buy service to give the opportunity to the customers to try the clothes before buying them
- Smart filters to help users narrow down their options and shop smartly
- Ample flexibility to play around fonts and imagery, enabling to change up the look and add new products on the go
Results:
Our team accomplished the e-commerce web development in Adelaide within a short span of two months. Below are the highlights of the new site:
• Beautifully designed website to ensure that users explore more products
• Responsive design provides a welcoming experience for potential customers accessing the website across all devices
• New avenue for the client to sell maternity wear and expand its sales and revenue
• Highly visual design attracts customers to browse more
If you are a retail merchant and you need help to set up your E-commerce store, contact us today!